Company News

Meta Verified Will Offer ID Protection – at a Price

Meta Verified, a program that looks to unify verification on all Meta’s platforms, will be charging users for the service.

CEO Mark Zuckerberg announced in an Instagram post that for $11.99 a month on the web and $14.99 a month on iOS, users on Meta’s Instagram and Facebook platforms will be able to submit their government ID and get a blue verification badge. The service will be introduced in Australia and New Zealand first, and more countries will follow, Zuckerberg said.

‘This new feature is about increasing authenticity and security across our services,’ Zuckerberg wrote in the post.

Meta has historically granted verification to notable users like politicians, executives, members of the press and organisations to signal their legitimacy. The company’s new subscription service is similar to Twitter’s revamped service called Twitter Blue, which also grants users a verification badge if they pay a monthly fee.